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2024 K-pop Year in Review Big 4 Company Scorecard
As I mentioned in my year-end check-in post, I'm never quite sure what I want to accomplish with this newsletter, but I keep working on it. I could write yet another newsletter about the messiness of the business and legal sides of K-pop last year, or go on about trends we saw last year, or major moments that deserve way more thoughtful discourse than we've seen before (topics like BIGBANG's return, PLAVE's ascent, the response to the new Fifty Fifty, etc.) But... Instead... I'm going to try so...